File Size: 7819 KB
Print Length: 284 pages
Simultaneous Device Usage: Unlimited
Publisher: Lioncrest Publishing (June 22, 2015)
Publication Date: June 22, 2015
Sold by: Digital Services LLC
Language: English
ASIN: B00VTZX9XK
Text-to-Speech: Enabled
X-Ray: Not Enabled
Word Wise: Enabled
Lending: Not Enabled
Enhanced Typesetting: Not Enabled
Best Sellers Rank: #247,997 Paid in Kindle Store (See Top 100 Paid in Kindle Store) #84 in Kindle Store > Kindle eBooks > Business & Money > Management & Leadership > Training #86 in Kindle Store > Kindle eBooks > Business & Money > Industries > Consulting #171 in Books > Business & Money > Small Business & Entrepreneurship > Consulting
Albert Einstein said, “We cannot solve our problems with the same level of thinking that created them”. If you want to achieve more in life and work, you will need to approach solving the issues with a different mindset. You will need to Reframe – to shift your approach. Intellectually, most people recognize this truth. But our culture has taught us to conform, to think and act within certain guidelines. What we need is a new approach, a guide to take us from the theory of reframing to the actual process.Mona Patel, author of Reframe: Shift the Way You Work, Innovate and Think, has written a book that guides the reader through the process of reframing. Ms. Patel is the founder and CEO of the very successful design agency Motivate Design. She has distilled the essence of her work experience into an easy to read book which will help anyone become better at unleashing their innate creativity.One of the first blocks to becoming more creative is to recognize and examine the excuses we use to keep us stuck. Ms. Patel has identified 8 excuses personas – The Brat; The Bullied; The Blamer; The Bottleneck; The Sheep; The Slacker, The Square; and The Scaffolder. She explains the characteristics of each persona. We generally are some combination of the different personas. It would be difficult to not identify with some or all of these at one time or another. One of the more profound lines in the book is found when she describes the Bottleneck – “Being busy is a choice”.There is a lot of foundational work presented in the first six chapters. Then Ms. Patel gets to the heart of the book – The What If Technique. Her career and success has been built around using the What If Technique. There are four steps to the WIT.
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