File Size: 1090 KB
Print Length: 288 pages
Publisher: Atlantic Publishing Group, Inc.; Pap/Cdr edition (April 13, 2012)
Publication Date: April 13, 2012
Sold by: Digital Services LLC
Language: English
ASIN: B007TWBESE
Text-to-Speech: Enabled
X-Ray: Not Enabled
Word Wise: Enabled
Lending: Not Enabled
Enhanced Typesetting: Not Enabled
Best Sellers Rank: #493,288 Paid in Kindle Store (See Top 100 Paid in Kindle Store) #41 in Kindle Store > Kindle eBooks > Business & Money > Taxation > Small Business #96 in Books > Business & Money > Taxation > Small Business #100 in Kindle Store > Kindle eBooks > Business & Money > Marketing & Sales > Sales & Selling > Entrepreneurship & Small Business
If you've never owned a business or managed employees before, How to Open & Operate a Financially Successful Herb and Herbal Plant Business will provide information you need to get up and running.The first three chapters discuss rudimentary aspects of running an herbal business that you can find in just about any herb business book. The rest of the book is devoted to helping you start and build a successful business. If you've never had a business or hired employees before, this portion of the book--as well as the forms and handbooks in the CD-ROM--can spare you a lot of headaches. Topics include:* Deciding on full- or part-time* Working from home, a retail location, or various markets* Costs associated with a retail presence* Staffing your business* Federal law concerning employees* Tax liabilities* Insurance requirements and options* Naming your business* Choosing the business structure (sole proprietor, LLC, etc.)* Trademarks and branding* Zoning* Sales tax requirements* Writing a business plan* Obtaining financing* Working with the Small Business Administration* Marketing, including information on websites, SEO and social media* Daily operations and future planningI've owned businesses before, so the questions I had going into this book related to licensing requirements for processed herb products, such as dried herbs, teas, and herbal vinegars. I understand that these must be answered at the state level, but this book should have provided some sort of outline of increased licensing and compliance issues when marketing anything but raw agricultural products.
If you're considering the business potential in herbs, then this book is definitely for you. When you want to turn a hobby or passion into a business, a good survey of the potential is important. That's exactly what you get from this book of collected wisdom from those with experience in the business.If you talk to any small-business people who didn't succeed, you frequently find they started without really understanding what was involved in the effort. Editor Kristie Lorene makes sure you don't have to suffer the same fate with an herbal business. You'll be introduced to the primary things you need to consider when evaluating this type of opportunity.A variety of topics are presented in reader-friendly formats. Topics include the basics of growing herbs, how to chose which ones to grow as part of your business model, and more. You'll also learn how to use herbs, even ways to make income from stock that doesn't sell.One of the most important reasons to read this book is there are literally hundreds of questions to answer if your start-up business is going to be successful. Thanks to the information collected and presented by Ms. Lorette, you'll know what those questions are. I know from experience how important this is: my first business of the ten I've created and sold so far nearly got shut down for lack of a single permit. I simply didn't know I needed that permit in the city where I rented office space--it wasn't needed in my own municipality. This is a tough way to learn the lessons. You can get a head-start on things with this book.The marketing chapter is also an excellent resource. For individuals wanting to turn interest into success, the nitty-gritty of marketing that business is likely not known in great detail.
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