Series: How to Say It...
Paperback: 394 pages
Publisher: Prentice Hall Press; 1 edition (May 15, 1998)
Language: English
ISBN-10: 0735200122
ISBN-13: 978-0735200128
Product Dimensions: 7.1 x 1.1 x 9.2 inches
Shipping Weight: 1.8 pounds
Average Customer Review: 4.3 out of 5 stars See all reviews (26 customer reviews)
Best Sellers Rank: #797,680 in Books (See Top 100 in Books) #355 in Books > Business & Money > Business Culture > Etiquette #596 in Books > Textbooks > Business & Finance > Business Communication #1218 in Books > Textbooks > Communication & Journalism > Communications
I started teaching people to make PowerPoint presentations around 1992. Around 1995, I realized that many people were talking about themselves, so I suggested that the most important word they could use was "You." In 2003, I realized that people who wanted to be accepted by their audience should use the word "We." And then I picked up this book and read that the the three most important words in a business person's vocabulary were "we," "us," and "our." And that was on page eleven. At that point I was sold.It's very easy to open your mouth and say your message in a way that alienates people. Very few people can negotiate difficult communications, but this book will help them do this. The book shows you words, phrases and body language to use and to avoid. It has numerous samples of conversations you can have with your fellow workers to put yourself in the best position.The book covers all kinds of spoken business communications - the four largest sections include Getting a Job, speaking with your Supervisors, your Colleagues, and your Subordinates. Other groups are Prospective Clients, Current Clients, Handling Credit, Collection, and Customer Complaints, Vendors and Suppliers, and Lenders and Investors. In many cases you'll see the traps you can fall into.You need to use this book with a little thought, in that the circumstances are usually similar to what you have to deal with, but not identical. But a few minutes' reading will change you from being a tongue-tied person to someone who achieves what you want.I feel sorry for people who dismiss this and other similar books as "just common sense.
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